The Sunday Pantry
THE CLIENT
The Sunday Pantry celebrates family, tradition, and the simply joy of baking - reimagining cherished recipes at beautiful, liftable baking kits that bring warmth, connection, and nostalgia into modern homes.
THE BRIEF
To create a brand identity that incorporated delicate line-work of hand-drawn illustrations to a soft and warm colour palette and a logo suite that embodied the brands mission.
Brand Identity
THE SOLUTION
Every detail was carefully designed to reflect their unique brand essence and core values. We incorporated a hand-drawn illustrated motif into both the primary and secondary logos, which then evolved into a unifying theme used throughout the recipe menus and supporting collateral.
CREDIT
“Mel you are the absolute best to work with! I’m just so happy with how you bought my vision to life. You are one very talented lady.”

